Hero Sections

Abstract objects for the marquee area, where the page needs an image and there is no photograph. Every one of them is built on the brand diamond and uses brand colour only.

1. Gem A round brilliant cut in code and lit by a studio it never shows, turning slowly on white with its reflection on the floor.
2. Field A rank of small rhombi with the brand diamond turning in it, drawn in the same marks as the ground; the cursor pushes them aside and leaves a blue trail.
3. Strands The lookbook’s diamond glyphs drawn as a line halftone, one shape morphing into the next beside the copy.
4. Strands, list layout The same field on the other hero: copy and a list of cards share the top, and three glyphs stand in the free band below.
5. Cubes, list layout An isometric cube halftone rising through the lower half of the list hero, clear of the copy: slivers at the top, near-full cubes at the foot.
6. Arcs The home page’s Forge card pattern turned a quarter turn and blown up to hero size, under a progressive blur and a grey wash.
7. Dots A lattice of grey dots that gathers into the home diamond: its volume read from density, its cut from the dots crowding toward the edges.